Mashable wrote an interesting piece today on the three keys to reaching millenials (Gen Yers) online. Their three are:
We think that Mashable did a fairly good job on the article using a couple of good examples of companies successfully targeting millennial customers. We also think that having fun as a company is another important way to better connect with Gen Yers online.
What other strategies do you think are important and effective in reaching Gen Y online? Let us know in the comments.
